Mansha's Portfolio

Mansha Bakshi

A marketing and strategy graduate passionate about content marketing, social media, PR, brand management and advertising.

Worked with clients (including SMEs) in Crypto, Finance, Marketing Technologies, Education Technologies, Art Technologies, HR Technologies, Hospitality Industry, Medical Industry and more all across Singapore, Malaysia and India.

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Portfolio

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Client: Charles & Keith, Advertising ProjectDownload

Client: KidneySG, Digital Marketing ProjectDownload

Client: Jim Beam, Strategic Brand Management ProjectDownload

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Copywriting

• A closer look at the rise of video content in the PR industry
• The role of multilingual SEO in PR for Southeast Asia
• Brand connection: What is it, why should businesses care and how can PR help?
• Contributed article: Crimson Education’s guide to help you prepare for an Ivy League 
• Contributed article (ghostwritten): Why are some Singaporean SMEs exploring alternative marketing models like fractional marketing?

Social Media Content Creation

Below are some examples of the engaging carousel content I designed for the agency’s Instagram and LinkedIn social media platforms. These carousels served to highlight our clients’ successes, showcase secured media placements and articles from prominent publications, and feature thought leadership pieces, including those I contributed, from our in-house blog. Each caption was written and tweaked by myself to align with each type of social platform.

Client Work: Carousels & Video Content Creation

From captions to design to brainstorming content ideas, on Instagram and Linkedin.

Have a look at this video here & another one here

Father’s day post for the client. You can check out the post here

You can check out the full post on Instagram here

I created this poster for the client to post on World Environment Day.

Content Strategy & Campaign Ideation: For this client, my team and I conceptualized a unique National Day campaign. This involved strategic brainstorming to encourage bus ridership by identifying optimal routes for viewing Singapore’s National Day fireworks from the bus, proposing an engaging carousel content series to highlight these vantage points.